Sales leaderboards are built from the top of the market, so they teach you the shape of a market almost nobody sells into. Our tracked sample says something plainer: 198 of 461 .si sales — 43% — closed below $1,000, against a headline average of $4026.0.
What the distribution actually looks like
| Band | Sales | Share |
|---|---|---|
| Under $1,000 | 198 | 43% |
| $1,000 – $4,999 | 144 | 31% |
| $5,000 and up | 119 | 26% |
| $10,000 and up | 40 | 9% |
The average sits at $4026.0 because a small number of sales are enormous — the largest we track is $84000.0. The number that describes a typical transaction is the median, near $1500.0.
Why this matters when you price
A name that is not a single, obvious, high-demand word competes in the band below $1,000, and the honest question is not “how do I get $5,000 for it” but “how long am I willing to pay renewals while I wait”. At a typical .si renewal, twelve months of holding can cost more than the difference between a fast $900 sale and a slow $1,800 one.
That does not mean list cheap. It means list deliberately: know which band the name lives in before you pick the venue, because the venue decides whether the right buyer ever sees it.
The practical rule
Price in the band where buyers already transact, then earn the step up with evidence — search interest, a clean short name, or a buyer who has already asked. A price justified only by the top ten sales in the market is a price nobody pays.
Check a name while you are here.
Registry-accurate availability and a value range that shows its comparables — free, no account.
